Privacy policy

Last updated: 09/02/2026

BellaFitss respects privacy and is committed to protecting the personal data of its users, customers, and visitors. This Privacy Policy transparently explains how we collect, use, store, share, and protect personal data, in compliance with the General Data Protection Regulation of the European Union (GDPR – Regulation (EU) 2016/679), the UK GDPR, and other applicable legislation.

1. DATA CONTROLLER IDENTITY

For the purposes of data protection legislation, BellaFitss acts as the Data Controller.

Trade name: BellaFitss
Legal address:
31 An Thượng 37, Bắc Mỹ Phú, Ngũ Hành Sơn, Đà Nẵng 550000, Vietnam
General contact email: contact.bellafitss@gmail.com

BellaFitss operates exclusively online and does not have a physical store, showroom, or in-person customer service.

2. SCOPE OF APPLICATION

This Policy applies to all personal data processed by BellaFitss when you:

  • Access or browse our website

  • Make purchases

  • Create an account

  • Contact us

  • Subscribe to promotional communications

It applies especially to users located in the European Union, the United Kingdom, and the European Economic Area (EEA).

3. PERSONAL DATA COLLECTED

3.1 Data provided directly by the user

  • Full name

  • Email address

  • Phone number

  • Billing and delivery address

  • Information provided via forms

  • Content of communications sent to BellaFitss

3.2 Data collected automatically

  • IP address

  • Browsing data and logs

  • Browser type, device, and operating system

  • Cookies and similar technologies

3.3 Payment data

BellaFitss does not store complete payment details. Payments are processed by certified third parties, such as:

  • Stripe

  • PayPal

These providers act as independent controllers or processors, in accordance with their own privacy policies.

4. PURPOSE OF DATA PROCESSING

Personal data is processed to:

  • Process and manage orders

  • Perform purchase and sale contracts

  • Process payments

  • Manage deliveries and logistics

  • Provide customer support

  • Comply with legal and regulatory obligations

  • Prevent fraud and misuse

  • Improve user experience

  • Send commercial communications, when authorized

5. LEGAL BASIS FOR PROCESSING (GDPR / UK GDPR)

Data processing is based on:

  • Performance of a contract (Art. 6(1)(b))

  • Compliance with legal obligations (Art. 6(1)(c))

  • Consent of the data subject, when applicable (Art. 6(1)(a))

  • Legitimate interest of BellaFitss (Art. 6(1)(f)), respecting the rights of the data subject

6. MANDATORY PROVISION OF DATA

The provision of certain personal data is necessary for the performance of the contract (for example, name, address, and contact information).
If such data is not provided:

  • We may not be able to process orders

  • It will not be possible to complete the purchase or delivery

Other data is optional and provided based on the user’s consent.

7. DATA SHARING WITH THIRD PARTIES

Personal data may be shared with:

  • Shopify (e-commerce platform)

  • PayPal (payments)

  • Logistics and transportation companies

  • Hosting, technology, and technical support providers

  • Public authorities, when required by law

All third parties are contractually required to comply with the GDPR and the UK GDPR.

8. INTERNATIONAL DATA TRANSFERS

As BellaFitss is based in Vietnam, personal data may be transferred to and processed outside the European Union.
Such transfers are carried out with:

  • Appropriate safeguards

  • Suitable technical and organizational measures

  • Standard contractual clauses or equivalent mechanisms, where applicable

9. COOKIES AND SIMILAR TECHNOLOGIES

We use essential, analytical, and marketing cookies.
For detailed information, please refer to our Cookie Policy 
Users may manage cookies directly in their browser or through the consent banner.

10. AUTOMATED DECISION-MAKING AND PROFILING

BellaFitss does not carry out automated decision-making, including profiling, that produces legal effects or similarly significant effects on users.

11. DATA OF MINORS

Our services are not intended for individuals under the age of 16.
We do not knowingly collect personal data from minors.
If such collection is identified, the data will be removed immediately.

12. DATA SUBJECT RIGHTS

In accordance with the GDPR and the UK GDPR, you have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request deletion of data

  • Restrict or object to processing

  • Request data portability

  • Withdraw consent at any time

Requests must be sent to:
📧 contact.bellafitss@gmail.com

13. RIGHT TO LODGE A COMPLAINT WITH A SUPERVISORY AUTHORITY

You have the right to lodge a complaint with a competent Data Protection Authority, particularly in the Member State of your residence, place of work, or where the alleged infringement occurred.

14. DATA RETENTION

Personal data will be retained only for the period necessary to:

  • Fulfill contractual purposes

  • Meet legal requirements

  • Resolve disputes

  • Comply with regulatory obligations

15. DATA SECURITY

BellaFitss adopts appropriate technical and organizational measures to protect personal data against unauthorized access, loss, alteration, or improper disclosure.

CONTACT

For questions related to privacy or this Policy:
Email: contact.bellafitss@gmail.com
Address: 31 An Thượng 37, Bắc Mỹ Phú, Ngũ Hành Sơn, Đà Nẵng 550000, Vietnam